CBD Lotion 101 – Everything You Need to Know!

As word on the promising health benefits of cannabidiol (CBD) continues to spread, more and more consumers are trying the cannabinoid for the first time. Of particular interest is the skincare industry, whereby there is an unprecedented surge in popularity and demand for natural/organic ingredients.

Health-conscious consumers are looking into the potential benefits of CBD-infused skincare products such as lotions. With this in mind, this post is more of an in-depth ‘blueprint’ on CBD lotions – to help you make an informed decision or simply boost your CBD rapport next time the topic comes up in your wellness circle. Now, let’s start with the most basic question:

What Is CBD Lotion?

We’re all familiar with lotions – most of us have them stacked up in our skincare cabinets. Generally speaking, a lotion is an emulsion created by suspending oil in water. Depending on the product and intended use, manufacturers may add additional ingredients to create a pleasant smell, maintain the emulsion, or in our case, provide therapeutic benefits. Due to the low viscosity, homogenous nature, and ease of use, lotions are an excellent way to deliver the potential health benefits of CBD.

So to answer the topic question, CBD lotion is a topical made from infusing CBD-rich whole plant hemp in an oil emulsion and blending it with other therapeutic ingredients or essential oils. As the mixture is gradually absorbed into your skin, you enjoy the usual moisturizing benefits of lotions with a bonus cannabinoid ingredient that is touted to remedy several skin issues. Read on to find out exactly what CBD lotion has to offer for your wellness routine – according to science, of course.

 What Does CBD Lotion Do?

According to a scientific article1 appearing in the Journal of the European Academy of Dermatology and Venereology, skin issues are more prevalent than we think – they actually rank fourth among the most common cause of diseases. One of the ways people are seeking to protect the largest organ in our body is by leveraging the power of mother nature in their skincare products, including lotions. Lotions infused with CBD allow users to enjoy the therapeutic benefits of CBD while keeping their skin smooth and moisturized. So, what are the benefits of CBD lotion? What do you stand to gain from applying the product on your skin?

In a 2018 interview, film celebrity and activist, Olivia Wilde, confidently she is “a huge believer in terms of body care: I’ve been using this body lotion that has CBD…Recently I did a play on Broadway for six months, and my body was wrecked. My neck was really tight. The CBD has relaxing benefits, and the idea is to avoid using too many painkillers.” As much we would like to take the acclaimed actress for her word, we prefer to rely on scientific evidence. Below are a few studies that highlight the potential health benefits of CBD:

According to research, topical application of CBD might offer several benefits to your skin ranging from anti-aging, antioxidant, healing properties, moisturization, and even helping with some common skin conditions. In light of the primary reason for using any type of lotion, a study2 published in The FASEB Journal showed that CBD lotion helps moisturize the skin by facilitating lipid synthesis in sebaceous glands.

Similarly, another 2017 study3 claimed that topical application of CBD helps remedy a wide range of skin problems such as inflammatory skin diseases, psoriasis, eczema, acne, allergic irritations, and dandruff, among others. While these studies are promising, it’s important to note that they are not conclusive and further clinical trials are necessary.

Are you still curious regarding the health benefit of CBD lotion? Learn more about why CBD is good for you skin is this informative article, which is drafted based on the most common questions asked on Google – you might find the answers to seek and more.

How Does CBD Lotion Work?

When you inhale or ingest CBD products, they enter your bloodstream directly – but this is not the case with topical application of CBD lotions. Here’s the thing; your skin is the first line of defense against pathogens and mechanical damage. Due to its noble role, human skin is not very permeable. When you apply CBD lotion on your skin, very little enters your bloodstream. So how does CBD lotion work if the skin is such a formidable fortress?

According to a 2019 article5 by Hungarian researchers, our bodies have a homeostatic regulator known as the endocannabinoid system (ECS). This system comprises of endocannabinoid receptors (CB1 and CB2), endogenous cannabinoids, and complex enzymes, which collectively influence several physiological processes.

It’s believed that cannabinoid signaling in the skin has significant implications on the prevalence of skin diseases, cell regeneration, barrier formation, and generally maintaining skin homeostasis (balance).

Although endocannabinoid receptors are located throughout the body, some studies6 show that the skin actually contains the highest number and concentration of CB2 receptors. PS: CB2 receptors are often found in the peripheral nervous system, digestive system, and immune system, while CB1 receptors are located in the central nervous system. When you apply CBD lotion, the cannabinoid engages the CB2 receptors on your skin, facilitating the wide range of potential health benefits discussed earlier.

How Much Does CBD Lotion Cost?

As promising as CBD lotions sound as a therapeutic and cosmetic addition to your skincare regimen, the price also affects the decision of most consumers. With this in mind, the price of CBD lotion will largely depend on the quality of hemp, third-party testing, extraction methods, concentration, and ingredients in the product, among other determinants.

It’s advisable to find a balance between quality and cost of CBD lotions. Regarding the latter, you can avoid additional costs and hefty markups due to intermediaries, by buying CBD lotion directly from a company’s website. For example, 500 mg Kukui Nut CBD Body Lotion and 500 mg CBD Coconut Lilikoi Kukui Nut Oil Body Lotion from Kino CBD’s website both retail at $58 (exclusive of discounts).

What To Expect When Using CBD Lotion?

Frequently asked questions on CBD lotions revolve around whether or not the product is intoxicating. To set the record clear: No, you won’t get high from applying CBD lotion on your skin. This is because most CBD products are sourced from industrial hemp, which contains less than 0.3% THC content. Unlike its equally famous cousin, tetrahydrocannabinol (THC), CBD is non-psychoactive. In fact, some studies7 claim that CBD counteracts the psychoactive properties of THC when they're consumed together.

The wide range of potential health benefits of CBD lotion coupled with its non-psychoactive properties makes the product an attractive skin health and wellness therapy. It’s also worth noting that CBD is generally well-tolerated and safe, even in high doses. However, the CBD products are not recommended for children and pregnant women due to the scarcity of conclusive research regarding its exact impact on these populations. Individuals under other medications are also advised to consult a doctor before using CBD lotion.

How Long Does It Take For A Topical CBD Lotion To Work?

The answer to this question varies based on several factors, such as the composition of the lotion and quality of CBD used. Additionally, every person has his or her own unique characteristics that affect the impact duration of CBD lotion. For example, if two people apply the same quality, dosage, and type of CBD lotion at the same time, they will feel the effects at different intensities and length of time.

The time it takes for CBD lotion to work also depends on the method of usage and bioavailability, which is the proportion of CBD that enters the body’s circulatory system. While CBD lotion is relatively fast-acting for targeted pain relief, it has low bioavailability compared to other methods such as inhalation. Simply put, CBD lotion is effective when it’s applied to a targeted area but slow in delivering other non-targeted benefits of CBD.

Expert tip: Due to the variety of factors that affect the effectiveness of CBD lotion, it’s advisable to start with a small dosage. From there, work your way up until you find a quantity that works best for your unique characteristics.

What Is The Best CBD Lotion?

What defines a good CBD product? There are few factors to keep an eye on before purchasing CBD lotion. The first thing is to ensure the CBD lotion is safe for your skin – otherwise, you’ll be contradicting the primary purpose of the product. Check the manufacturers' statements and ingredients lists to ensure the CBD lotion is free of harmful chemicals such as Phthalates.

When it comes to CBD products, not all of them are created equal. Case in point, CBD lotions containing whole-plant hemp CBD are believed to be more potent and effective. This is facilitated by a process known as the entourage effect, whereby other cannabinoids and plant compounds work synergistically to achieve a greater impact.

In addition to CBD, look out for lotions that contain other beneficial ingredients such as essential oils. These additional ingredients vary by product and they help boost the overall potency of the CBD lotion. Credible brands should have a list of these ingredients on the product’s page, along with information on the compliance and organic composition of the CBD lotion.

Finally, consider the experience of other consumers! What do the reviews say? Online reviews provide social proof that a product works for another consumer who was once in your shoes. In fact, market statistics show that online reviews affect the purchase decision of up to 91% of consumers.

In the case of Kino CBD lotions, what are the reviews? One user raves over Kino’s Kukui Nut CBD Body Lotion claiming that “the combination of CBD and kukui takes this lotion to a whole new level. highly recommend to anyone looking for a lotion that'll create visible results!” These sentiments are shared by users of the Coconut Lilikoi Kukui Nut Body Lotion, with ecstatic user asserting that “this is by far my favorite lotion. Love that its 500mg of CBD also.”

Can I Use The Kino CBD Lotion For A Massage?

Well, yes you can use CBD lotion for a massage. Most of us love a good massage to relieve tension, stress and pains on our backs and other parts of the body. Massage lotions and oils are used to reduce friction and lubricate the skin – or provide therapeutic benefits through plant essences. Kino CBD lotions contain CBD and other beneficial organic compounds that can help repair damaged skin and replace moisture. Based on the touted anti-inflammatory, pain management, and homeostatic benefits of CBD, the product can penetrate the skin and provide relief – which is the whole point of a massage.



  1. Tizek, L., Schielein, M. C., Seifert, F., Biedermann, T., Böhner, A., & Zink, A. (2019). Skin diseases are more common than we think: screening results of an unreferred population at the Munich Oktoberfest. Journal of the European Academy of Dermatology and Venereology.
  1. Dobrosi, N., Tóth, B. I., Nagy, G., Dózsa, A., Géczy, T., Nagy, L., ... & Bíró, T. (2008). Endocannabinoids enhance lipid synthesis and apoptosis of human sebocytes via cannabinoid receptor-2-mediated signaling. The FASEB Journal22(10), 3685-3695.
  1. Mounessa, J. S., Siegel, J. A., Dunnick, C. A., & Dellavalle, R. P. (2017). The role of cannabinoids in dermatology. Journal of the American Academy of Dermatology77(1), 188-190.
  1. Hammell, D. C., Zhang, L. P., Ma, F., Abshire, S. M., McIlwrath, S. L., Stinchcomb, A. L., & Westlund, K. N. (2016). Transdermal cannabidiol reduces inflammation and pain‐related behaviours in a rat model of arthritis. European Journal of Pain20(6), 936-948.
  2. Tóth, K. F., Ádám, D., Bíró, T., & Oláh, A. (2019). Cannabinoid Signaling in the Skin: Therapeutic Potential of the “C (ut) annabinoid” System. Molecules24(5), 918.
  1. Hampson, A. J., Grimaldi, M., Axelrod, J., & Wink, D. (1998). Cannabidiol and (−) Δ9-tetrahydrocannabinol are neuroprotective antioxidants. Proceedings of the National Academy of Sciences95(14), 8268-8273.
  1. Niesink, R. J., & van Laar, M. W. (2013). Does cannabidiol protect against adverse psychological effects of THC?. Frontiers in psychiatry4, 130.

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